Our agency

We are convinced that good stories reach people and move them. And this applies to tourism marketing in particular.

experts in tourism marketing We at neusta Grafenstein have specialised in the marketing of products and services offered by the tourism and leisure industry for nearly 20 years now. 
Our holistic approach effectively integrates both analogue and digital concepts and implementations. 
Our customers include tourist destinations, service providers such as hotels, airlines, tour operators, and outfitters and lifestyle brands too. As people who love to travel and do so at every opportunity, we’re convinced that every journey begins with a good story

Our team We are an international team with “hands on” experience in the tourism sector, and so are on an equal footing with our customers.

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Our customers We look after domestic and international tourist boards and associations, tour operators and carriers.

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Our network We accompany our customers throughout the customer journey, from initial inspiration to booking, from pre-holiday excitement to post-holiday reminiscence.

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Milestones

2000

Frank Grafenstein founds the agency “Grafenstein Freizeit- und Tourismuswerbung GmbH”.

2005

Grafenstein develops the first online tourism training course for the Malta Tourism Authority and with it reaches the finals of the European E-Learning Award “EuroLea”.

2006

Since 2006, Grafenstein starts developing its own network of partners in important markets, including Brazil, China, the USA, France, Belgium, Poland, Portugal and Great Britain.

2007

Grafenstein finishes third in the national finals of the Deutsche Post Mailshot Competition with its “Ireland Conference Tourism Mailshot”.

2007

The commercial “The Welshman” is awarded a special prize at the international film competition for cities, regions and the tourism sector, “Das goldene Stadttor” (“The Golden City Gate”).

2012

Grafenstein receives second place in the film and multimedia competition “Das Goldene Stadttor” in the category “Websites for the online promotion of the Flanders’ coastline”.

2013

Grafenstein is honoured for the third time in the international tourism marketing competition “Das goldene Stadttor”. This year achieving third place in the category “Countries and Regions” for its website www.visitvalletta.de.

2013

Grafenstein becomes part of team neusta, an owner-managed group of companies. Frank Grafenstein remains managing partner.

2014

Strategische Neuausrichtung und Umzug an das Tempelhofer Feld.

2016

Introduction of the Holistic Content Marketing® method that facilitates an objective-oriented, holistic approach to the marketing communication process.

2017

Establishment of the “Software Development” unit for the purpose of even better meeting the increasingly complex requirements of our customers.